This project commenced with thorough information gathering, assessing our current tools, exploring comparable options, and strategizing on how to enhance client presentations with added value. Brainstorming sessions with the creative director and a colleague shaped our direction. Once the foundation was established, I proceeded to design the necessary items, including a presentation and external document for clients. Collaborating with a copywriter, we refined the content. Post-testing for value, we extended the rollout to other copywriters and designers, distributing responsibilities across the team to assist client-facing teams as tickets came in.